How to set up your own website

The Internet has become a platform where even small businesses can increase their visibility to the majority of people using the World Wide Web today. Creating a website is as easy as writing a message and this does not require a person with programming knowledge to perform the task. The art of setting up a website has also been made easier by user friendly online programs that allow users to post articles and product details using forms that have been pre-created for users. On the other hand, freely available WYSIYG (what you see is what you get) design programs can be used to create a stylish website.

Requirements

-A computer with internet connection

-Basic word processing software such as Microsoft Word or WordPad

-Web hosting company

The procedure

To create a good website, you need to decide what you want to tell your audience. If you are talking about your products, you should list them and support them with images if possible so that your visitors are interested in reading them. It does not matter what you want to communicate but originality is paramount. Once you have the necessary material, place it on your home page, usually listed as index.HTML or index.PHP if you’re working offline. However, if you’re using the pre-formatted online forms supported by your web hosting company, the experience can be simple as you just post your content to a form and you’re done.

offline upload

Web hosting companies usually understand that the art of setting up a website can be complicated, especially if they don’t have pre-formatted templates, so they create a control panel. Typically, this requires paying for web hosting space or opting for free ones to promote such companies. Once you sign up, they give you a username and password so you can access the dashboard that will allow you to perform basic operations to upload your files. Depending on your budget, you may need a programmer to design and code the pages for you, as pages built from scratch require basic knowledge of HTML.

Putting it all together

Now you have collected the contents and decided on the right company where you will get a domain, either free or paid. Your domain name usually follows the syntax: yourdomain.XXX. It is highly recommended to come up with a unique and easy to understand domain name that your visitors can easily memorize. If all else goes, associate the domain name with what you do. For example, if your business is shoe manufacturing, come up with a clear distinctive name like shoeprofessionals.com, this will tell even the lay person that you specialize in the shoe business.

get visitors

In most cases, many people manage to create a website, but fail to promote it. There are many ways in which this can be done and it basically depends on the tastes, tastes or budget of each one. A common way to promote a website is through word of mouth. Another way that is proving to be the best is to join the social networks and create a profile for your business. It should be noted that networking works best and this can attract a lot of visitors who, in turn, might be interested in what you offer and this will guarantee you a steady income. Lastly, remember that setting up a website is good, but it can be better if you measure the original purpose of the campaign for your business.

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