A recent study carried out by experts analyzes the comparative behavior of young people in Metros and Mini Metros in the use of their smartphones.
The Indian Cities Classification includes a classification system used by the Government of India. The previous ranking of cities was changed from A-1 to X, A, B-1 and B-2 to Y and C and unranked cities to Z. X, Y and Z are more commonly known as Tier-1, Tier – Tier 2 and 3 cities respectively.
Tier 1 cities or metropolitan areas as we call them are Ahmedabad, Bangalore, Chennai, Delhi, Hyderabad, Kolkata, Mumbai and Pune.
Level 2 or Mini metro class cities are Agra, Ajmer, Aligarh, Allahabad, Amravati, Amritsar, Asansol, Aurangabad, Bareilly, Belgaum, Bhavnagar, Bhiwandi, Bhopal, Bhubaneswar, Bikaner, Bokaro Steel City, Chandigarh, Coimbatore, Cuttack, Dehradun, Dhanbad, Durg-Bhilai Nagar, Durgapur, Erode, Faridabad, Firozabad, Ghaziabad, Gorakhpur, Gulbarga, Guntur, Gurgaon, Guwahati, Gwalior, Hubli-Dharwad, Indore, Jabalpur, Jaipur, Jalandhar, Jammu, Jamnagar, Jamshedpur , Jhansi, Jodhpur, Kannur, Kanpur, Kakinada, Kochi, Kolhapur, Kollam, Kota, Kozhikode, Lucknow, Ludhiana, Madurai, Malappuram, Malegaon, Mangalore, Meerut, Moradabad, Mysore, Nagpur, Nanded-Waghala, Nashik, Nellore, Noida , Patna, Pondicherry, Raipur, Rajkot, Rajahmundry, Ranchi, Rourkela, Salem, Sangli, Siliguri, Solapur, Srinagar, Surat, Thiruvananthapuram, Tiruchirappalli, Tiruppur, Tirupati, Ujjain, Vadodara, Varanasi, Vasai-Virar City, Vijayawada, Visakhapatnam and Warangal.
According to a survey conducted by TCS in the cities mentioned above, in the year 2014-15, a staggering 72 percent of high school students and above own smartphones (compared to just 40 percent in 2011-12).
Of these, youth in metropolitan areas have been using smartphones for quite some time and have become accustomed to using mobile apps in addition to regular communication and social media apps. Hence, the time they spend on mobile is already occupied.
Youngsters in minimeters, on the other hand, have recently acquired smartphones and are quickly forming the habit of these apps, it is easier to introduce more productive apps and mobile-based e-learning to this demographic as time on the device progresses. mobile. it is largely unoccupied at present.
An engaging and interactive e-learning activity is more adaptable to this group of young people. The most important requirement for such an application that can offer e-learning is that it must capture the attention of the students in a fun way along with imparting knowledge and added value to its mobile use.
Search is trying to reach this segment of young people using all its channels to expose them to e-learning and digital education. Various methods employed by them are stand-alone kiosks, special training for educators, and assistance in making the infrastructure to create digital content and teaching materials available.
