When you want to generate unique ideas, one way to achieve this is to take time to actively brainstorm. Brainstorming simply means that you are basically going to dump the ideas from your brain into some kind of record, either on paper or electronically.

There are different brainstorming methods that work for different people. What works for you will depend on your own personality, so it’s smart to try more than one method.

What would I do _____?

Ask yourself what other people would do, specifically someone who is well trained in the area. For example, if you’re trying to figure out how to cook mushrooms correctly, who would you ask? Probably Julia Child or Martha Stewart, or maybe you have a favorite chef. Try to get inside their head to figure out what they would do.

Use a mind map

You can use a large sheet of paper that you stick to the wall or an easel to create your mind map. Start in the center with the main theme and work your way up, writing down whatever comes to mind as you go.

set a timer

One way to generate lots of ideas quickly is to set a timer. If you have other people working with you, ask everyone to write down their ideas as quickly as they can (quietly so everyone can write it down together). Set a timer for five minutes and yell “go” and see what happens. When there are time constraints, you can often force your mind to work harder to think of something.

try the music

Music should be instrumental only and not distract from thought. Play that music when you want people to be more creative. Many people dress up listening to classical music.

ask a group

There are many benefits to getting a group to brainstorm with you. The more people, the more ideas. However, it can sometimes be difficult to contain too many, so stick to a smaller group of less than ten to ensure it works best.

Learning to detach yourself from thoughts that are interfering with your ability to generate ideas will also help. Some people like to meditate for a few minutes before beginning a timed brainstorming session. Remember, brainstorming is designed to get everything out and on record so you can review it later. It doesn’t have to be correct. Just put it down.